Sparkling ale - a new type of lager?????!!!!!

[Geoff Griggs]

In 1930 Coutts and DB launched Waitemata Sparkling Ale, a different type of lager. According to DB it quickly became "popular with university students who loudly demand this beer at opposition outlets."

http://www.stuff.co.nz/business/analysis/2286990/Bleak-times-for-bu...

So they've been kidding New Zealanders since the 1930s?

[JoKing]

I didn't realise that Ales were Lagers at all. I can't believe I have been so mislead by the brewing fraternity for all these years. How is it possible that I could have been lead to believe that the 2 major differentiating styles of beer were indeed the same? Are there not fundamental differences in the way that these products are made? Have we all been mislead since the 1930's?

I feel disenfranchised.

[jt]

According to this article, penned by a DB'er, all beer is brewed as "beer", to be tweaked into marketable shape just before it rolls out the door

All the different types of beer are produced on the same continuous process line, and their respective differences are produced after the maturation stage

From here http://nzic.org.nz/ChemProcesses/food/6A.pdf

[Soren]

I've said it before and I'll say it agian: That continous fermentation monster that DB employs is the most disgusting thing I have ever heard of! What kind of franken-brewer could come up with that, let alone continue using it. And they are even proud of it! jeeeezzzzz.

Mark my words: It wont be long before DB sends out kegs of concentrated "beer" (sugar, artificial colour and flavour), to be mixed with alcohol and carbonated water through the dispenser, much the same way coke is being dispensed at McDonalds......

[Soren]

Naturally brewed authentic lager ales

- yeah right!

A great NZ company, 100% foreign owned, no?

[Greig McGill]

I'm trying to keep the Hulk at bay here. Red mist descending. Urge to destroy DB rising.... RRRAAAARRRGGGHHH!!!!

[Steph]

Goodness, I do hope Mr Coutts was not a relative, the shame of it.